Targeted Advertising and Consumer Choice

Many consumers value and seek out targeted advertising and look forward to receiving catalogs and other offers of interest at their homes. Epsilon provides marketers services to bring relevant and targeted offers to consumers.

As a consumer, you have choices that govern how Epsilon will handle your personal information. You can choose not to receive most targeted direct mail advertising by following the instructions below.

DMA’s Mail Preference Service

The most effective way to receive less advertising mail at home is to use the
Direct Marketing Association’s (DMA’s) Mail Preference Service.

Responsible marketing companies respect your choice to not receive direct mail advertising. As a condition of membership, members of the DMA are required to suppress the names and addresses of individuals who have notified the DMA that they do not want to receive advertising by mail.

As a DMA member, Epsilon subscribes to and suppresses any name and address on the DMA's Mail Preference Service file from its direct mail marketing lists.

If you would like to opt out of direct mail advertising please visit www.dmachoice.org or send your complete name and address to:

DMA Mail Preference Service
P.O. Box 643
Carmel, NY 10512

Epsilon also complies with the Canadian Marketing Association's Do Not Contact Service. To learn more about the CMA's Do Not Contact Service and how to have your name removed from other mailing lists, please click here

Contacting Epsilon to Opt-Out

You also may contact Epsilon directly to be suppressed from Epsilon Abacus Cooperative.  Members of the Abacus Cooperative (mostly catalog and retail companies) contribute information about their customers in exchange for information about other customers that may be interested in their products. Members contribute names, addresses, and general purchase information (such as the amount of a transaction or general types of purchases, like "ladies' apparel"). Some members of the Abacus Cooperative contribute information they have collected at their websites. This database does not contain email addresses.

Please note that by opting out of the Abacus Cooperative database, you may stop receiving catalogs that you enjoy receiving.

You may opt-out of the Abacus Cooperative in the following ways:

EMAIL:  Email abacusoptout@epsilon.com and include the following information:

• full name (including middle initial)
• current address
• previous address if you have been at your
  current address fewer than six months
  

Note: For Canadian Consumers, please send your email request to abacusoptout_ca@epsilon.com

MAIL:  Send the above information to the following address:

Epsilon Data Services
P.O. Box 1478
Broomfield, CO 80038